Birmingham City Council has sent a leaflet to 720,000 households to thank them for helping them hit their recycling targets early.
Printing 720,000 colour leaflets and posting them to every household is a pretty stupid thing to do in itself – it cost the taxpayer £15k and how many of those leaflets will end up being recycled? I wonder what the carbon footprint of 720,000 leaflets is when you take into account the printing and delivery and all the other associated tasks involved in the activity. Not very eco-friendly is it?
Anyway, I think it’s safe to say that sending the leaflets was a bloody stupid idea in the first place but to make it truly farcial, the city skyline printed on the leaflets was of Birmingham, Alabama!
It’s not as if it’s the first time someone’s used a picture of Birmingham, Alabama by mistake this year.
Technorati Tags: Birmingham
Maybe they thought Birmingham, Englandshire, did not have such a nice profile as Birmingham, Alabama?